Process Breakdown
This project promoted LA Fitness's Pro Results® Personal Training program where members gain access to one-on-one fitness training and other perks. The design targets those who are looking for assistance in their fitness journey and promotes LA Fitness' initiative to provide them with the encouragement and guidance they might need to be successful. Included in the program is a personalized timeline tailored to each client's goals, and an overview of cardio & weight equipment. As depicted in the graphic, gym-goers don't have to feel lost forever from the sidelines.